How to Leverage Holidays to Promote Your Business

Are you struggling to create captivating promotions for your business? Fear not! International days and holidays provide the perfect inspiration. Let’s explore how to utilise these special occasions to create ideas and execute them via the Promotion Management feature of Qashier POS.

The Power of Promotions for Business Growth

Promotions make a significant impact on business growth. It can serve as a powerful tool for businesses to drive growth and boost sales. Various strategies can help you achieve certain results such as:

• Increasing customer count via enticing offers
• Driving sales by creating a sense of urgency
• Raising business awareness through branded promotions

Leveraging International/Special Days for Engaging Promotions

International and special days can be fantastic opportunities for businesses to create unique and exciting promotions. While we often focus on the big holidays like Christmas, there’s a whole world of special days that can be valuable to businesses and customers alike.

Take Valentine’s Day or World Cat Day, for example. These quirky celebrations may not be on everyone’s radar. However, these can offer incredible potential for driving customer engagement and boosting sales. Tapping into these unconventional holidays allows businesses to tap into niche markets, build customer relationships, and set themselves apart from the competition in a truly memorable way. 

For example, during World Cat Day, you can seize the opportunity to offer limited cat-themed apparel or accessories in your clothing or retail store. This will help capture the attention of cat lovers and create a sense of excitement around your brand.

Aside from that, you are allowing your brand to create connections with your customers on a personal level. This is because your promotions are tailored to their interests, thus cultivating loyalty and long-term relationships. 

Furthermore, having unique and interesting promotions like this attracts attention when you put them up on social media, thus increasing your brand awareness.

Effortless Promotion Management with Qashier

Qashier simplifies the process of setting up promotions and campaigns with its Promotion Management feature. Some strategies that you can implement using this feature include:

Preset Discounts. This allows you to set discounts per product in advance and then schedule it to automatically activate during a specified time, duration, or date. Through this, you can be sure that you won’t forget to activate or deactivate a promotion and avoid missing opportunities.

Bucket Discount. A convenient feature that allows businesses to efficiently organise and manage various promotional offers, discounts, or deals. By utilising this feature, designated discounts are automatically applied to transactions, eliminating the need for manual intervention. 

Final Thoughts

Take advantage of the potential that international special days and holidays bring and create compelling promotions that drive your business forward. With Qashier’s intuitive POS system, managing and implementing these promotions becomes a breeze. Elevate your brand, increase sales, and engage customers with Qashier’s seamless Promotion Management solution.

Further Reading

Explore these articles for more tips on how you can leverage discounts and promotions with Qashier:

1. Building a Fanbase with Qashier App
2. Pricing Psychology Strategy for Small and Medium Businesses
3. Tips on Running a Customer Loyalty Program

More about Qashier

Qashier offers multiple digital solutions, including QR code table ordering, table management (F&B), employee management, customer relationship management (loyalty programs), inventory management, data analytics, and cashless payments, in an all-in-one device.

Qashier promises a seamless setup within 10 minutes, without the need for technical expertise. It boasts a user-friendly interface that is simple for anyone to learn and use. If you require assistance, you’ll find 7 days-a-week responsive technical support from your local team.

Try the Qashier app for free on your own Android device! Alternatively, you can speak to us to see how Qashier can meet your business needs. Schedule a meeting with us here, call us at (+65) 3165 0155, WhatsApp (+65) 8887 7687, or email [email protected].