Making a comeback! How to win back your customers’ hearts.

Running Your Business / By

The recent resurgence of Tutti Frutti in Klang Valley, Malaysia has sent waves of excitement among dessert enthusiasts. A nostalgia for Malaysians, Tutti Fruiti was the go-to frozen yogurt store for gatherings until its closure in 2016.  Tutti Fruiti’s successful comeback is a testament to the opportunities that SMEs can seize even after facing setbacks. …

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