As a small business owner, the festive season is the best time to increase sales. Reports show that compared to 2021, six in 10 customers across India, China, and South-East Asia expect to spend more this holiday season. Holiday sales are the most profitable because they increase profit without increasing retailers’ costs. Therefore, prepare your …
5 Christmas marketing ideas – a checklist for the festive season! Read More »
December and the festive season is upon us and as a merchant, you know to be ready for shoppers scrambling to buy gifts as they revel in holiday cheer. Despite inflation, ’tis still is the season for gift-giving it seems. A KPMG study reveals that consumers have said they will buy fewer gifts and purchase …
5 ways merchants can create Christmas magic for shoppers Read More »
As 2022 draws to a close, the news headlines have sounded alarms about a slowing economy. Inflation continues to rise, affecting prices down the supply chain. The rising costs and shrinking profit margins will be even more challenging for small businesses. But even as dark clouds loom, there are always things small businesses can do …
Planning ahead: 3 ways small businesses can cope with inflation Read More »
Promotions are a great way to get people through your doors, but they can also be a massive undertaking when managing inventory. Inventory management is key to success in retail. However, if you’re managing your inventory well, you could avoid having too much or too little of an item, both of which can hurt your …
Picture this scenario. It’s just two weeks to Christmas, and you’ve found the perfect winter jacket online for your mother. It’s in dark red, her favourite colour, best of all, the website says it’s 50% off. Free shipping is included. Excited about the deal you click on the option to select her size, your credit …
When it comes to growing your business, it’s important to know what works and what doesn’t. When you’re in retail, it’s tempting to keep providing discounts to customers in hopes of returning patronage. But getting the price right can be difficult when you’re a small-medium business competing with bigger companies. There are other ways small …
In recent years, more businesses are now moving away from traditional methods of payment like cash to cashless payment options instead. Modern point-of-sale (POS) systems have made it possible to transact digitally. While this trend is most prevalent in the retail sector, it is also beginning to take hold in the restaurant industry as more …
Why Restaurants Are Choosing Cashless Payment Methods Read More »
There are many pieces to the puzzle of running a successful business. One of those pieces is having an efficient point-of-sale (POS) system to ensure the smooth-running of your operations. A POS system is a device or software mainly used to process customer transactions. With the advancement of technology, current POS systems have evolved to …
With sales events coming up on double-digit days, such as 9.9,10.10, 11.11, and 12.12, many businesses are rushing to offer discounted items to increase their sales. Sure, it makes sense to tap into these sales events hype, the benefits of which we’ve covered in the first part of this two-part series. But should you offer …
9.9, 10.10, 11.11 sales: Are promotions hurting your business? Read More »
9.9, 10.10, 11.11, and 12.12. The fourth quarter typically rolls around with sales events, often on double-digit dates. These events sound almost like lottery numbers, and for consumers, they might well be since most merchants will run promotions on these days. The pandemic has contributed to this trend – a report found that consumers in …
9.9, 10.10, 11.11 sales: The benefits of running promotions Read More »
