Ayraeryna | Timeless style


Step up your fashion game with stylish modest wear from Ayraeryna, a homegrown label that specialises in both traditional and everyday wear for women! 
A family-run business founded in 2010, Ayraeryna was previously known as Butik H&H before its rebranding in 2021. The label is now helmed by its second-generation owners, Pija and her sisters (Ain and Amirah), and has expanded to five outlets. “We focus on modesty fashion that looks contemporary, unique and elegant. Over at Ayraeryna, we want our customers to look and feel good in our clothing,” shared Pija.
As their business grew, Pija found the need to invest in a more efficient POS solutions to effectively manage the operations of various outlets. “We’re now using Qashier in four of our five outlets. I like how the cloud-based system allows me to access sales data anytime, anywhere, which saves us a lot of time and hassle.” Discover how the switch to Qashier POS solution empowers Ayraeryna’s growth.

Style is timeless. Each individual has their own aesthetic, own opinion in expressing their one true style.

Hi, my name is Pija. I’m one of the co-founders of Ayraeryna.

Previously, we were known as Butik H&H, founded in 2010 by my parents. In 2021, we rebranded into Ayraeryna.

We’re specialised in women’s clothing, mainly traditional clothes, and women’s daily wear.
Currently, I have five outlets, and we are using Qashier in four of our outlets.

We chose Qashier because it’s straightforward and user-friendly. The all-in-one portable machine is reliable and makes running business more smoothly.

I love when I can assist women to look good, and to feel satisfied, and feel confident in what they wear.

Therefore we developed more designs and colours that can suit women’s preferences. And now you can find baju kurung, daily wear, office wear, all under one roof.

The world is changing, as well as customer trends. 

As our business grows, our customers are increasing, and our stocks are increasing.

We used the basic cash register machine which only keyed in sales of the day, and it was very inconvenient for us.

As we did some research through Google, we came across Qashier.

So Qashier POS system has helped us to manage our inventory. Such as track in-and-out stocks, and daily sales. With the cloud-based system, it has helped us access data anywhere, on any device.

Other than that, it’s the customer loyalty programme that help us to connect with customers, and create customers loyal to the brand. 

Besides that, Qashier POS system also allows transactions to be more simple, reliable and efficient. That helps us to ease customers’ buying experience.

I will definitely recommend Qashier to other business owners, because I think Qashier will help them to make the way of doing business easier and smoothly.



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