Before the sudden outbreak of the COVID-19 pandemic, QR codes were used in commercial tracking applications and convenience-oriented applications. Today, it has become one of the most-used types of two-dimensional codes in cafes and restaurants in Singapore.
You see, the single most used item in any F&B is the menu. With the onset of this pandemic, the printed menu has become one of the most unhygienic items in any establishment. Unfortunately, it is impractical to sanitise a printed menu after every use.
The solution, QR code ordering system. By implementing this contactless table ordering system in your F&B establishment, customers can just scan the QR code to order and pay for their food and drinks. They don’t have to wait for the menu or their bill/change as they can do it all by themselves, using their smartphones.
Besides, your staff won’t have to take orders from the customers, which ultimately reduces their risk of getting COVID-19 in a high-risk workplace. This means your F&B establishment is a safe place for both your staff and customers.
Interactive Digital Menu Through Table Ordering via QR Codes
F&B establishments, in general, tend to place an immense amount of attention on their menus such as the design and menu curation – how they are printed, what type of paper to use, menu description, etc.
With a QR code ordering system, it’s a hassle-free ordering system as QR codes often contain data for a locator, identifier, or tracker that points to a website or application. Using four standardised encoding modes (numeric, alphanumeric, byte/binary, and kanji), QR codes can store data efficiently, including menus, order history, and table numbers.
How does table ordering via QR codes work?
It’s as simple as using your smartphone to scan the QR code provided on the table. This means your customers can just scan the QR code on their table to order and pay for their meals without having to wait for your staff to take their order or give them the bill.
This is important because, for some people, time is of the essence. If your F&B is among those that still uses traditional ordering and payment systems, you’re losing out on a good customer experience, which can lead to a lesser return for your business.
On the contrary, implementing the QR code ordering system at your F&B means better and quicker service, which can lead to an increased return for your business. This also means you can serve more customers.
Here’s how the QR code ordering system for customers usually works:
- Scan the QR code provided
- Browse the digital menu and select items to order
- Review order and make payment using the preferred method
And that’s about it. The orders are then sent to your POS (point-of-sale) system, so you instantly get every order and distribute them to the kitchen at a quicker and more systematic pace.
Benefits of QR Code Ordering System
With the ongoing threat of the pandemic, F&B establishments across Singapore have had to adapt their business strategies along with new technologies to keep the business afloat. If you’re one of the few who have yet to use a QR code ordering system or are thinking about how it can benefit you, the following is for you.
- Increases customer confidence and safety
When customers scan the QR code using their smartphones, you’re essentially providing them with digital access to menus, which replaces the traditional paper menus that often require cleaning, recycling, and endless updates.
Paper is almost impossible to clean unless you laminate it. But all this requires a lot of effort, which can instead be focused on enhancing customer experience such as describing the menu or finding out if your customers have any allergies to any ingredients.
- Enables contactless capabilities
With the dawn of a contactless future, anything that’s printable is going digital. The same goes for various payment methods such as cash, debit/credit cards and loyalty cards as we grow accustomed to cashless payments using solely our smartphones.
As such, the QR code ordering system provides a contactless solution for facilitating orders and payments. Upon payment of their order, customers can choose to receive their payment receipt via email or phone number, which makes it safer where an app is not available.
- Increases speed and scale
While it may be counterintuitive at first, the QR code ordering system in Singapore can help speed up many of the customer steps in a journey. Numerous steps now have zero wait times. With just a scan of the QR code, customers can access the digital menu, promotions, or safety measures, freeing up your staff.
At the same time, QR codes can identify the customer of your F&B and possibly track the frequency of visits, menu ordered, etc. If customers happen to visit your F&B during their birthdays, you could offer an additional menu that’s on the house. This can increase the scale of your customer reach.
When you implement a QR code ordering system for your F&B establishment, you’re adopting a business practice that could further thrive in the future. At the same time, your business will likely thrive with it.
With a QR code ordering system like Qashier’s, you’ll get all the benefits mentioned above, integrated into our all-in-one POS system, with an initial cost of only $1/day. On top of that, it’ll also help your business run smarter and smoother while growing your sales. Along with an integrated payment processing channel, you can count on the system to accept every type of payment using the QR code provided.