{"id":12000,"date":"2022-12-29T17:55:15","date_gmt":"2022-12-29T10:55:15","guid":{"rendered":"https:\/\/qashier.com\/th\/?p=12000"},"modified":"2022-12-29T17:57:29","modified_gmt":"2022-12-29T10:57:29","slug":"improve-your-retail-business-without-discounts","status":"publish","type":"post","link":"https:\/\/qashier.com\/th\/en\/blog\/2022\/12\/29\/improve-your-retail-business-without-discounts\/","title":{"rendered":"Improve your retail business without discounts"},"content":{"rendered":"<p><span style=\"font-weight: 400\">When it comes to growing your business, it&#8217;s important to know what works and what doesn&#8217;t. When you\u2019re in retail, it\u2019s tempting to keep providing discounts to customers in hopes of returning patronage. But getting the price right can be difficult when you&#8217;re a small-medium business competing with bigger companies. Here is the trick on how to improve your retail business without discounts.<\/span> <span style=\"font-weight: 400\">There are other ways small businesses can make their products more attractive without having to resort to discounts on your product or service. Instead, focus on building relationships with your customers to help them see how much value they&#8217;re getting from your business. <\/span><span style=\"font-weight: 400\">Here are three ways small-medium businesses can improve sales without discounts.<\/span><b><\/b><\/p>\r\n<h2>3 ways to improve your retail business without discounts<\/h2>\r\n<ul>\r\n<li>\r\n<h3><b>Online presence keeps you visible<\/b><\/h3>\r\n<\/li>\r\n<\/ul>\r\n<p><span style=\"font-weight: 400\">Online shopping is a norm. It is projected that the Southeast Asian internet economy (which includes e-commerce, online media and travel, as well as ride hailing) will <\/span><a href=\"https:\/\/www.statista.com\/statistics\/958419\/southeast-asia-internet-economy-market-size\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">reach USD363 billion in 2025<\/span><\/a><span style=\"font-weight: 400\">. The statistics also <\/span><a href=\"https:\/\/www.statista.com\/statistics\/647645\/southeast-asia-ecommerce-market-size-country\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">revealed some interesting consumer behaviour<\/span><\/a><span style=\"font-weight: 400\"> &#8211; consumers like to pay through cash or via credit and debit cards, and that they either like comparing prices or reviews online before buying in-store, or go-instore to look at the product before buying an item online.<\/span> <span style=\"font-weight: 400\">What does this mean for your business? Well, it\u2019s evidence that if you\u2019re not online, you\u2019re not even an option to potential consumers. If you\u2019re a small brand, it helps to tap on e-commerce marketplaces like Shopee or Lazada. It does not cost anything to put your business on these channels. Better still if you create a Shopify or WordPress website, which lets you collect payments with several options such as cash or credit and debit cards. If you\u2019re worried that you won\u2019t be able to track your inventory in-store, you can use a <\/span><a href=\"https:\/\/qashier.com\/th\/en\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">smart POS solution<\/span><\/a><span style=\"font-weight: 400\"> that instantly updates across online and offline channels.<\/span> <span style=\"font-weight: 400\">Apart from a website, use social media and email marketing to build your brand, then build a community around it. Remember, it\u2019s all about creating an online presence. Use the website to <\/span><span style=\"font-weight: 400\">create content about your products or services<\/span><span style=\"font-weight: 400\"> that attracts visitors and makes them want to spend time there.<\/span> <span style=\"font-weight: 400\">If you\u2019re not on Instagram or TikTok, it\u2019s time to rethink that decision. Social media is a great way to get the word out about your brand and products, especially if there&#8217;s a hashtag associated with them! For example, if you make children&#8217;s clothes, use #kidswear so people can find your products easier. <\/span><span style=\"font-weight: 400\">Publish short videos<\/span><span style=\"font-weight: 400\"> and give your customers a peek behind the scenes, or talk about the benefits of what you offer. Consumers want to be able to research your product, and creating Omni sales channels allows maximum exposure for your brand.<\/span><b><\/b><\/p>\r\n<ul>\r\n<li>\r\n<h3><b>Create strategic partnerships with other stakeholders<\/b><\/h3>\r\n<\/li>\r\n<\/ul>\r\n<p><span style=\"font-weight: 400\">Creating strategic partnerships with other businesses can help you improve your sales without discounts. By partnering with other companies, you can offer customers a variety of products and services that will meet their needs. while also expanding your reach and marketing channels.<\/span> <span style=\"font-weight: 400\">For example, if you&#8217;re selling makeup, partnering with a local spa or salon could give you access to new customers who may not have thought about checking out your product before. In turn, partnering with the spa or salon would give them access to new clients and potential leads for their business.<\/span> <span style=\"font-weight: 400\">When you&#8217;re working with another company, you have the opportunity to increase your brand awareness, and expanding your reach to different markets. This can be especially helpful if you&#8217;re trying to increase sales outside of your local market, or if you&#8217;re looking for a way to reach customers who may not already know about your brand.<\/span> <span style=\"font-weight: 400\">A strategic partnership can also help you stand out from the competition by getting more exposure for your company, which can help attract new customers and make them more likely to purchase from you. You can also offer better experiences and promotions to your current customers. For instance, just take a look at Singapore yoga chain, <\/span><a href=\"https:\/\/commonmancoffeeroasters.com\/pages\/grounded-by-cmcr\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">Yoga Movement and its strategic partnership with cafe brand Common Man Coffee Roasters (CMCR)<\/span><\/a><span style=\"font-weight: 400\">. The partnership has resulted in coffee bars at two Yoga Movement outlets. So yogis who practice at YM can also get their caffeine fix at CMCR. This partnership benefits both businesses, differentiating them from other industry players out there.<\/span> <span style=\"font-weight: 400\">Another way to create strategic partnerships is to <\/span><a href=\"https:\/\/qashier.com\/blog\/2022\/08\/29\/influencer-marketing-why-your-business-need-this\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">develop relationships with influencers in your industry<\/span><\/a><span style=\"font-weight: 400\">, who can help promote you on social media.<\/span><b><\/b><\/p>\r\n<ul>\r\n<li>\r\n<h3><b>Refine rewards program, increase customer engagement<\/b><\/h3>\r\n<\/li>\r\n<\/ul>\r\n<p><span style=\"font-weight: 400\">When it comes to improving sales and growing your customer base. One of the most effective ways to do that is by creating a rewards program. Rewards programs are designed to reward customers for their repeated purchases, at your business by providing them with discounts or other perks. You can create a reward program that offers discounts on future purchases to incentivise customers to spend more.\u00a0<\/span> <span style=\"font-weight: 400\">Another way is to provide a referral program, whereby customers can get an incentive through <\/span><span style=\"font-weight: 400\">referring new customers<\/span><span style=\"font-weight: 400\">, or sharing their experience online through social media channels like Facebook and Instagram. In addition, the promotion can be easily tracked by allowing customers to earn points toward future purchases.<\/span> <span style=\"font-weight: 400\">You know your customers and your business best, so focus on what makes sense for your business and your customers.<\/span><\/p>\r\n<h4><strong>How can Qashier\u2019s smart POS solutions help your retail business?<\/strong><\/h4>\r\n<p>If you want to tap into the smart POS growth, consider Qashier\u2019s multiple digital solutions in an all-in-one device. Or experience Qashier <a href=\"https:\/\/qashier.com\/th\/en\/retail\/\">POS solutions for retail<\/a> right on your own device, with Qashier software-only solutions. The smart POS system can handle different operational aspects, from QR code table ordering to table management (F&amp;B), employee management, customer relationship management (loyalty programs), inventory management, data analytics, and cashless payments.<\/p>\r\n<h4>Reinvent your retail business with Qashier POS<\/h4>\r\n<p>We keep it simple so you can do more.\u00a0\u2013\u00a0<span class=\"style-scope yt-formatted-string\" dir=\"auto\">Take a look at what Qashier POS can do for food and beverage business owners like you. Qashier is an all-in-one solution with in-built features. Such as ingredient management, employee management, customer relationship management tools, as well as integrated payments. Now you can spend less time worrying about the mundane stuff and concentrate on growing your business!<\/span> Learn more at\u00a0Line Official:\u00a0<a href=\"https:\/\/page.line.me\/?accountId=qashier.th\">@qashier.th<\/a>\u00a0or just call (+66) 02-506-1934<\/p>","protected":false},"excerpt":{"rendered":"<p>When it comes to growing your business, it&#8217;s important to know what works and what doesn&#8217;t. When you\u2019re in retail, it\u2019s tempting to keep providing discounts to customers in hopes of returning patronage. But getting the price right can be difficult when you&#8217;re a small-medium business competing with bigger companies. Here is the trick on &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/qashier.com\/th\/en\/blog\/2022\/12\/29\/improve-your-retail-business-without-discounts\/\"> <span class=\"screen-reader-text\">Improve your retail business without discounts<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":15,"featured_media":12003,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","site-sidebar-layout":"default","site-content-layout":"default","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[64,59],"tags":[116,123,124,117,75,118,119,120,121,125,122,73],"class_list":["post-12000","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-qashier","category-running-your-business","tag-customer-loyalty-program","tag-digitalisation-en","tag-fb-smart-pos-solution-en","tag-food-delivery-integration","tag-investing-in-a-pos-system","tag-marketing","tag-online-ordering","tag-pricing-psychology","tag-pricing-strategy","tag-qr-code-ordering-system-en","tag-retail-pos-solutions","tag-smart-pos-system"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Improve your retail business without discounts - Qashier Thailand<\/title>\n<meta name=\"description\" content=\"Improve your retail business without discounts ? 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